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By in California MMJ Law, News Comments Off on Therapy Tonics strive for industry compliance as team members travel to Sacramento for an educational CCIA Compliance meetup

Therapy Tonics strive for industry compliance as team members travel to Sacramento for an educational CCIA Compliance meetup

Last week, our team took the annual trip out to Sacramento for what was an eye-opening experience in the world of Cannabis Compliance as it pertains to the ever-changing California cannabis industry. The California Cannabis Industry Association hosts an annual conference that invites CCIA members to gather and learn about the most up-to-date compliance policy, and how this policy affects operating processes across the gambit of various cannabis businesses. Cannabis business operators that include cultivators, brands, retail dispensaries, & legal council contractors alike gathered for in-depth discussion and expert paneling, lead by active members of the CCIA. Therapy Tonics team members Executive assistant Bree Hess, Compliance Officer Shane O’Connel, as well as Therapy Tonics CEO & CCIA board member Chris Coggan, were all in attendance for a two-day conference to learn more about how compliance policy directly affects Therapy Tonics strategy for upcoming product launches, facilities requirements, track & trace, as well as their planned marketing initiatives.

“I was lucky enough to get the opportunity to attend the California Cannabis Industry Associations 4th Annual Policy Conference in Sacramento CA. The Conference was filled with some of the most prominent leaders within our industry and their knowledge was priceless! From the panels to the workshops, this was an incredible event, that gave Therapy Tonics the perfect building blocks to move forward and expand within 2019.” — Bree Hess

CCIA (California cannabis industry association) compliance policy meetup Sacramento, Ca March 2019 – Taken by Bree Hess

To many attendees, the highlight of the conference was the CBD and Hemp Workshop that shed light on a sector of the industry that has been unclear mostly until now. According to the panel experts, we can expect the 2018 Farm Bill to officially take effect in early 2020 following the California Lawmakers release of our States Plan pertaining to the Bill. This will allow hemp companies to pick up where they left off in 2018 when sales of CBD products derived from hemp was banned across the state. All while the state of California, aided by the CCIA is implementing more safety standards for the ways in which we test and market these products.

As for recent policy pertaining to the Cannabis industry, Therapy Tonics is fully on-board with the many policies and procedures necessary for expansion and will be implementing procedural changes to some of Therapy Tonics S.O.P’s immediately upon return back to San Diego. One scroll through social media, one would assume that many of the state’s operators have met cannabis compliance with some push-back and confusion, many brands have either not been educated on policy or have simply chosen to ignore the advising of cannabis consults such as the CCIA as it pertains to many practices. Given the often gray nature of the newly established cannabis industry, Chris Coggan & Therapy Tonics team being one of the only boot-strap brands with active leadership in the CCIA has unique position to be able to set an example and to in-practice influence cannabis compliance policy in a productive way that takes in account the concerns of the states many cannabis manufacturing brands, especially as it pertains to edibles manufacturing, labeling, track-&-trace, as well as social media & influencer marketing. CCIA members were able to test and discuss some of Therapy Tonics new & upcoming product formulations that are yet to be released. Conference attendees were all excited for our new product launches as well as the highly anticipated launch of our clothing line The Art Of Infusion, which was originally a concern as to how Cannabis brands can legally provide for-sale merchandise while still maintaining state compliance. The event afforded the team the ability to better understand the legal process in which how policy is affected, and how it should influence compliance procedures, which makes for safer cannabis operations for California communities and cannabis businesses across the board.

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